6 Easy Steps to Boost Your Facebook Posts with Ads

Facebook ads are an easy, convenient, and effective way to share your posts with an audience larger than you could reach on your own. If your business doesn’t have a Facebook page, make one! Reach out to everyone you know and post regularly. Your friends are likely to share your page and posts and that will give you even more traffic. But the real beauty, and a way to connect with even more people, is with Facebook ads. You can even be very specific with your target audience, which will help your dollar go a lot further and help you connect with people who will love your brand.

Here are 6 easy steps to boost your Facebook posts with Ads:

Select a Budget
The first step you will need to boost a Facebook post is by selecting a budget. Budgets start as low as 5 bucks! For only $5 your Facebook post could reach over 1,000 people. You can budget as much as you want, the bigger the budget, the more people reached.

Choose Ad’s Length of Time
The next step to boost your Facebook post is to choose the length of time that it is sponsored. This will correlate with your budget. The more money you put into it, the longer it will be sponsored. $5 usually gets you about a day. However, you can always add more to lengthen the time your post is sponsored on Facebook.

6 Easy Steps to Boost Your Facebook Posts with Ads - TheCollectiveMill.comYou can boost your Facebook posts for as little as $5!

Select Your Audience’s Age
This is such a helpful tool with Facebook ads! You know who your target audience is and you get to choose whom the ad will be sponsored to. If you have a blog about new businesses and young entrepreneurs, you could select a young target audience. If you are a mother with a blog about mom life and kids, you could select a slightly older audience. The choice is yours!

Choose the Gender of the Audience
Once again, another helpful tool with Facebook ads is to choose the gender of your target audience. Take the mom blog for example; you will probably want your target audience to be women. Or maybe you own a men’s clothing business. Then you have the power to choose men as your target audience.

Pick Interests
Another cool aspect of Facebook ads is having the option to choose the interests of your audience. If your main goal is to get traffic back to your blog, you could select relevant interests. For example, if your blog’s main theme is to inspire other people you could tag interests like: blogging, reading, writing, inspiring, motivating, inspirational quotes, etc. You can select up to 10 interests that relate to your audience. This way, you can really hone in on the type of audience you are trying to reach. Plus, you’re able to target the age, gender, and similar interests all in one ad!

Select Your Location
Facebook ads also allow you to choose a target location for your audience. You can be as specific or as vague as you want. You can choose a country, a state, or a city. So, if you’re a local florist trying to gain more customers you can target your local city. If you’re a big-time blogger, you can target multiple countries.

6 Easy Steps to Boost Your Facebook Posts with Ads - TheCollectiveMill.comPromoting your Facebook posts to a specific target audience can help you find raving fans.

Throughout your Facebook ad promotion, Facebook will keep you updated in the sidebar. They will let you know how many people have been reached and how many people have engaged with the post. When the time for your Facebook ad promotion runs out, the sidebar will prompt you to click on your results. The results are always fascinating!

First of all, Facebook will break down the audience so you can see who was reached and who was interested in your post. You will be able to see the percentage of women vs. men, which countries and cities people live in, and what languages they spoke. Facebook will also show you how many people you reached organically (your fans who have liked your page) and through the paid ad, so you can see if it’s really worth it or not. You can also see how many people reacted (liked or commented on the post) and how many people actually clicked on the post.

So, if you’d like to reach more people with your posts- Facebook ads can be an amazing asset for you. Try it out for cheap and increase how much you put into it as you see how your audience grows and becomes more engaged. It’s an easy risk and totally worth it!


Author Bio:

Sarah Trimble is a freelance writer based out of Norfolk, VA. She resides with her awesome husband and her beautiful fur babies, Bo and Stella. She loves nature, optimism, and laughing at her husband. You can learn more about her at Writing By Sarah.

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3 Comments

  1. Thanks for the awesome post.

    Can I promote affiliate links through Facebook Ads? If yes, then what should be the minimum daily budget?

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